Undies crack the high-tech big time
Who says that Australians are anything but forward thinking? Who else puts such technical expertise into…undies?
There’s been a lot of, um, movement in men’s underwear lately. It seems Australian men are no longer content to pick between boxers, Y-fronts or Calvins. With new technical innovations and designs, it seems they are enjoying a little experimentation.
“Australian men have always been a bit more adventurous with their underwear,” said Paul Gould, general manager for Bonds. “At every point that we’ve given them something new, they’ve really lapped it up.”
Thanks to Joe E for the link!